Selling a home quickly can be a challenge, and one of the biggest obstacles is presenting it in the best light possible. Traditional home staging, which involves physically arranging furniture and decor, can be time-consuming and expensive. Not only does it require hiring professionals and buying or renting furniture, but it also adds extra time to the process.
That's where virtual staging comes in. It’s an affordable and convenient option that allows you to digitally enhance photos of your home, giving potential buyers a feel for the space without the hassle of physical staging. But, like anything else, you might be wondering: "How much does virtual staging cost?" Let’s dive into that and explore what you can expect to pay for this service.
The cost of virtual staging can range anywhere from $9.99 to $360, depending on the company and the services offered. Different companies charge different rates for virtual staging services, based on factors like the number of rooms to be staged, the complexity of the staging, and the quality of the images.
For example, at Styldod, we charge between $16 and $23 per image for our virtual staging services. We offer a range of features, including high-quality furniture and décor placement, customization options, and quick turnaround times. Our virtual staging process is designed to enhance the appeal of a property, making it easier for potential buyers or renters to imagine themselves in the space.
Whether you're looking to stage just one room or multiple rooms, we provide flexible options to suit your needs. It's an affordable way to showcase a property in its best light without the high cost of traditional staging.
Virtual staging costs are typically calculated based on:
The skill and experience of the designers can affect the cost. Experienced designers can create more realistic and high-quality images, but their services may come at a higher price. Less experienced designers might charge less, but the final product might not be as polished or detailed. If you're looking for better quality, it might be worth spending a bit more on companies with experienced designers.
The price of the software used for virtual staging can vary quite a bit. Some companies use free software, while others may use tools that cost hundreds or even thousands of dollars. Some companies even create their own custom software to provide better service at a more affordable price. The software chosen by the company plays a big part in the overall cost of virtual staging.
Sometimes, the photos you provide may need extra editing to make the virtual staging look better. This could include things like changing the wall color, removing unwanted items, or enhancing the image. If you want a lot of editing done, it could increase the cost. The complexity of the edits needed will influence how much you’ll pay.
The variety of furniture and décor models that a company has can impact the cost of virtual staging. Companies with a large selection of furniture to choose from can offer more customization, which can make the staging images feel more realistic. If the provider has a smaller inventory, the service might be cheaper, but the virtual staging may not be as detailed. It’s good to check the provider’s selection to see if it matches what you need.
Many virtual staging companies also offer additional services like 360° virtual staging or virtual tours. These options can provide a more interactive experience, letting potential buyers explore the property from different angles. However, these services usually come with an extra cost.
Here’s a breakdown of what to keep in mind when calculating the costs of virtual staging:
The quality of the virtual staging service is one of the main factors that impacts the cost. More skilled designers, who can create realistic and attractive designs, usually charge more. These designers are experienced in interior design, pay attention to details, and use high-quality digital furniture and decor. So, the better the service, the higher the price.
The more rooms that need to be staged, the more expensive it will be. Staging each room takes time and effort, as the designers must choose the right furniture, organize the layout, and make sure everything looks good together. If you have a larger home with many rooms, it will take more resources to stage, and that adds to the overall cost.
Some homes have unique features or layouts that make virtual staging more complicated. For example, if the property has unusual architecture or areas that are hard to design, the project may take more time and skill. In these cases, the cost can go up since the designers may need to make custom changes, like virtual renovations or adding virtual landscaping.
If you want to make changes to the design after it's done, this can also affect the cost. Clients often ask for adjustments to make the staging fit their style or to take feedback into account. However, more changes mean more work for the designers, and that can lead to higher costs. It's a good idea to discuss how many revisions are allowed and what additional charges might come up for making changes to the original design.
When it comes to staging a home for sale, the difference between Traditional Staging vs. Virtual Staging can be significant. Traditional staging can be quite expensive, and the cost varies depending on where the property is located. For instance, staging a house in a city like New York could cost a lot more compared to a similar house in a smaller city like Cleveland. Traditional staging includes renting furniture, décor, and paying for professional stagers, all of which can add up quickly.
On the other hand, virtual staging is a much more affordable option. It typically costs a small fraction of traditional staging, often around 1% of the home’s sale price. For example, staging a $300,000 home traditionally might cost around $3,000, which could be a big chunk of an agent's commission. But virtual staging for the same home can be done for under $300, making it a much cheaper option.
The best part is, when done correctly, virtual staging can still make the home look just as appealing as traditional staging. With the right software and expert designers, virtual staging can help sell a property for the same price as physical staging, but at a much lower cost. This is why virtual staging is becoming a popular choice for many sellers and real estate agents, offering a great return on investment with a significantly smaller upfront cost.
Also read: https://www.styldod.com/blog/how-much-does-home-staging-cost
The payment for virtual staging can depend on the agreement between the parties involved. Sometimes, the realtor covers the cost as part of the services they provide. However, if the property owner is handling the sale directly, they may be the ones to pay for the virtual staging. It's important to clarify this with your realtor before moving forward to avoid any misunderstandings about who will be responsible for the cost.
To answer that, let's break it down with some numbers.
If a real estate agent is paying for virtual staging, it's helpful to compare the cost of staging with the agent's commission. Typically, a real estate agent earns around 4-6% of the home's sale price, which is shared between agencies. This means the listing agent usually receives about 2-3% of the final sale price.
In 2021, the average home price in the U.S. was about $374,900. That puts the agent's commission at anywhere from $7,450 to $11,250. Now, virtual staging generally costs around $204, which means it’s just 1.8-2.7% of the agent’s commission.
But here's the interesting part. According to Forbes, homes that are staged sell about 87% faster and can go for 17% more than unstaged homes. If that 17% increase applies to an average home, it could raise the agent's commission by about $1,200.
While the actual sale price of your listings might be higher or lower than the average, it’s clear that virtual staging can offer a strong return on investment. When you choose a virtual staging service with an easy process, high-quality images, and professional staging expertise, the benefits can outweigh the cost.
Styldod’s Virtual Staging service offers a budget-friendly way to make your property listings stand out. For as little as $16 per image, you can turn empty rooms into beautifully furnished spaces that help potential buyers imagine their future home. The process is quick, with most images delivered in 24-48 hours, and revisions are free. Whether you're working with one property or multiple, Styldod's service provides a cost-effective alternative to traditional staging. Plus, with unlimited revisions and a 100% satisfaction guarantee, you can be sure you're getting high-quality results.
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