Your Quick Guide To Image Enhancement For Property Listings

With 6.5 million homes sold in the US in 2020, as stated by Statista.com - a business data platform, the volume of homes listed in the market is high. As a real estate agent, you need not be reminded about the importance of good-quality listing images. Professionally edited photographs have several benefits, and image enhancement plays an integral role in it.

Image enhancement is a technique that employs technology to transform raw photographs into enriched ones. When it comes to real estate, the process is tricky. Images need to be edited while maintaining ethical and realistic representations. Here are some advantages of image enhancement:

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• Flawless Images: Image enhancement can turn your listing images from ordinary to extraordinary in no time. It creates perfect pictures that highlight the critical features of your home.
• Better Representation on Social Media: Good-quality images are essential on social media as they help you communicate better with your followers and potential clients. A mesmerizing listing image can get your followers pumped up.
• Sell Properties at Higher Prices: 63% of homebuyers bid for a property unseen in 2020, reports Redfin. This reinstates the fact that well-presented properties online can fetch higher rates.
• Get Higher Commissions: As you know, home sellers look for real estate agents who can market their properties in the finest way to sell for top dollar. Therefore, attractive pictures can get higher prices, which will increase the remuneration of agents.
• Quick Turnarounds at Cheap Rates: Image enhancement can transform your home in the blink of an eye and costs only a fraction of the money you will pay for physically beautifying the home.

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The process of image enhancement follows several steps to convert your pictures from good to great. These are the basics:

1. Cropping

Even professional photographers tend to capture undesirable features in images. Cropping is a step in the image enhancement process that snips out the unnecessary parts of the picture. However, do not crop out home fixtures such as television satellites and air condensers, as it can come across as manipulative.

2. Straightening

Crooked images can be unaesthetic and ruin the impression on potential buyers. Straightening brings horizontal and vertical symmetry to your pictures in the process of real estate photo edit.

3. Brightness Correction

The brightness of an image is a measure of the intensity after it has been captured. It dictates if the image can be seen or not due to the amount of light entering it. Ample brightness ensures the home is shown correctly and can be tracked.

4. Color Correction

The color of a photo can be affected by the time of the day, seasons, interior and exterior lighting, weather conditions, and camera settings. Color correction has the power to rejuvenate your images in a real estate photo edit.

5. Sharpening

Sharpening can hone blurry images to give them a sharper appearance. It is a powerful image enhancement tool that can emphasize textures and draw in the focus of viewers. Image sharpness can be affected by many factors, including the distance between the object and the camera.

6. Sky Replacement

Gloomy skies can make your exterior photos look dreary. Sky replacement is a popular step in the process of real estate photo edit that replaces dull skies with bright, sunny ones. This simple step can completely elevate your property.

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7. Removing Unnecessary Items

While photographing a home, a bunch of unnecessary things gets captured in the frame. Items like cars, gardening tools, trash cans, fridge magnets, stickers, and electrical gadgets can be edited out through image enhancement to flesh out distraction-free images.

8. Addition of Needful Objects

To spread a warm, homely atmosphere in your pictures, a bunch of items such as a fire in the fireplace, providing greenery to the lawn, placing a TV in the living room can be added through real estate photo edit. These small inputs can make a big difference.

9. White Balance

White balancing is a technique that removes unwanted color casts from pictures to make objects that appear white in person look white in the photo. This is critical in real estate photography as the white balance can affect the appearance and mood of an image, thereby affecting the accuracy of the representation of the home.

10. Dust Spot Removal

Dust on the camera’s sensor can cause black, fuzzy spots in pictures. However, contemporary photo editing technology has automated the tedious process of spot removal. This step in image enhancement is significant and can make your images devoid of distractions.

The image enhancement process may seem simple, but DIY won’t get you much further than rectifying a few flaws and saving some dollars. At Styldod, we assist real estate agents in the overall beautification of homes. Our suite of services consists of several photo editing ones, including image enhancement. Choosing us as your real estate photo editor can have the following benefits:

• Get our experts to edit your images using automated tools that are specifically designed for image enhancement.
• Upload images and get them delivered hassle-free.
• Receive images quickly, within 2 business days.
• Get 24-hour delivery for urgent requirements.
• Obtain top-quality services at a mere $1.5 dollars/ photo, far lesser than the prevalent market prices.
  

Styldod’s other services under the photo editing umbrella include object removal, occupied to vacant, and day to dusk.

Styldod is a design tech company that aims to simplify real estate marketing and help agents present homes in their most favorable light online by reimagining and automating the listing photography process. Having begun as a virtual staging company, today, Styldod has affordable and best-in-class products and services for every facet of real estate marketing and photography. Styldod’s suite of services include virtual staging, image enhancements, floor plans, virtual renovation, 3D renders, 360 degree virtual tours, and Matterport virtual staging, to name a few. We're trusted by over 10,000 realtors from all over the US and from companies like ReMax, Coldwell Banker, Keller Williams. Know more about us at https://www.styldod.com.